Enablers of modern retailing

Manage your e-commerce business easily with shopee


For F&B: 24 NOVEMBER 2022 @ 3.00PM (GMT+8 MYT)


Two is always better than one. On Digital Masterclass for November, Kasatria and Shopline will continue their know-how side by side on digital marketing for modern retailers. Whether you’re looking to effectively drive visitors to your website, or are a F&B brand that wants to capture a growing market and expand your reach, this month's session has been designed for the F&B SME in mind.

What do these brands represent? With Kasatria, the Google Analytics Premium Partner is a driver for data-focused marketing. From planning and tracking results of online marketing activities, to optimising conversion rates and accelerating online sales, Kasatria believes that effective marketing for brands begin with understanding challenges and targeting the right audience.

As for Shopline, the online platform gives SMEs the power to sell anywhere through omnichannels. By leveraging on the power of online reach, brands can sell on more channels and be everywhere their customer is at. Customise multiple storefronts, sell on social media or fulfill inventories, they’ve got it all.

Join us to find out how you can grow your online brand visibility, gain insights and unleash your business potential.



  • Fundamentals of Digital Marketing for Businesses
  • What can be measured when trying to market and sell online?
  • How can data be organised to ensure you are able to respond to risks and opportunities more effectively?
  • Data driven techniques to nurture revenue potential
  • Tools from Google that will help you market and sell more effectively


  • What is omnichannel selling?
  • Omnichannel selling – Meeting customers where they are
  • Benefits and challenges of omnichannel selling


Gavin Neo

Head of Business Excellence, Shopline Malaysia

Chan Kin Peng

Founding Partner, Kasatria: Google Analytics Premium Partner

For F&B:
24 November 2022 @ 3.00pm (GMT +8 MYT)

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