This August, the team from Kingdom Digital will put together an informative and interactive session designed to help small and medium-sized enterprises (SMEs) unlock the power of content and social media marketing. In today's competitive landscape, mastering these digital channels is essential for SMEs to thrive and succeed.

The trio of speakers will delve into the critical aspects of building strong relationships with your target audience. Discover the art of creating engaging content that captures your customers' attention and fosters meaningful connections. Learn how to identify and deliver tailored messaging that resonates.

Understanding your competitors is key to gaining a competitive edge. They will share insights on competitor analysis, empowering you to identify industry trends, benchmark against your rivals, and identify untapped opportunities.

Choosing the right social media platforms is crucial for SMEs. This session will provide valuable guidance on assessing different platforms to determine which ones align best with your business goals and target audience. Discover strategies for maximising your reach, engagement, and conversions on the right platforms.

Executing your strategies effectively is vital for success. During this session, you'll learn practical tips and best practices from Moses Wong, a mega influencer with over 1.7 million followers to help you implement your content and social media marketing plans seamlessly. From content creation to scheduling, community management to campaign optimisation, you'll gain insights on the tools and techniques to drive measurable results.

What you'll learn this month:

• The similarities and differences between Social Media and Content Marketing
• What's in your brand and who are your consumers
• What platform's best for your business
• Executing the right strategies with the right formats
• Case studies on select brands

Don't miss this opportunity to gain actionable insights and expert guidance on content and social media marketing tailored specifically for SMEs!

Join us and harness the potential to enhance your brand visibility, engage your customers, and achieve sustainable growth in the digital age.

Speaker

Kingdom Digital Team

Lee Ker Shin, Digital Art Director
Ker Shin has a passion for transforming a brand’s essence into vibrant, eye-catching visualisations. In her 8-year experience in the industry, she has worked with a variety of brands such as The History of Whoo, Dettol Malaysia, Rinnai Malaysia, and JDE Coffee.

Kieran David Jumawan, Digital Content Lead
A musician by night, Kieran experience in video production and digital advertising brings together his passion for music to create compelling, thumb-stopping content strategies for brands like Grab Malaysia and Toyota Malaysia.

Moses Wong, Senior Digital Designer
There's a good chance you've seen Moses around. With a passion for solving problems with design, Moses has worked on brands such as Heineken and PropertyGuru. He's also a notable content creator on Tiktok and Instagram, mainly creating comedic skits in collaboration with brands such as Uniqlo, Carlsberg, Adidas, and Mobile Legends.